Where the world's food brands find their North American home.

The food and beverage manufacturing industry in the Milwaukee region is built on a foundation that simply can't be replicated. Our agricultural heritage, dense regional manufacturing sector, and accessible logistics means companies have access to every major U.S. market.

“This location provides ideal conditions to further grow HARIBO's successful business in the U.S.A.”

— Wes Saber, EVP & CFO, HARIBO of North America

Why food companies choose our region

Southeastern Wisconsin's diverse mix of food and beverage producers enjoy the region's central location, abundant water supply, high quality workforce, and statewide agricultural resources. More than 250 food and beverage manufacturing companies in the region employ nearly 15,000 people, including food ingredient and seasoning makers, packagers, equipment manufacturers, and distributors.

Wisconsin is home to more than 1,600 food and beverage manufacturing firms with combined gross annual revenues of $10 billion. Nationally, Wisconsin ranks among the top 10 agriculture states in the U.S. and the state's concentration of food and beverage processing talent ranks Wisconsin fourth in the nation. Ingredient sourcing, cold storage, distribution networks, and a workforce that understands food-grade manufacturing processes are built into the region's fabric.